Our expected audience's gender is actually both male and female. This is because the genre of comedy generally can be enjoyed by both sexes. Also, the riots element would attract more males, as it has an action element.
Our expected audience's age is from 15-24. This is because the riots were based around youth and teenagers. However, elder people might enjoy our film too, as the ending is quite light hearted and funny regarding the older generation.
Finally, our expected audience's social class would be working class. This is because this is primarily who was in the riots. Also, the grannies at the end are working class too, so the audience can really relate to all of the characters.
Expected Viewing Platforms
Ideally, our film would be screened online through social networks such as Facebook and Twitter, and on Youtube. This is because our expected audience is the younger generation, and the best way to contact them is through social media.
This is just like the initial release of Paranormal Activity.
Paranormal Activity trailer
By Shannen
By Shannen
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